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Tuesday, August 27, 2019

International Students Care Assignment Example | Topics and Well Written Essays - 2500 words

International Students Care - Assignment Example The people I interviewed were involved with marketing responsibilities primarily in publicly traded corporations and small businesses, chosen because of their expertise in the field and professionalism. The following is a summary of what I learned from the questions in the interviews with the three subjects: Person#1 - Lindsey (Marketing Department – GEICO Insurance): Marketing is a busy job and the markets are always changing. Marketing is a field of possible under-employment for a M.B.A. graduate, though may lead to company career progress. Marketing is people and image oriented, requiring a professional demeanor and conduct. There is a vast difference in the quality of marketing jobs from company to company. Person #2 - Keith (Accounting – Lee’s Golf Superstores) You have to love math and numbers to enjoy accounting because lots of people find it a boring job. There is lots of work in the accounting department in any company, so search for the company that ref lects a wider personal interest. The accounting department may lead to direct management or training in some instances such as small business. Accounting is heavily related to IT (Information Technology) in modern business. Person #3 - Holly (Hospitality – Best Western Hotels): Social people seek success in this career realm because being social is a needed aspect of personality for most people. Working in groups is much easier in the business world than in university. You learn in the business world more than what you learn in university. Technology has made marketing easier, more inexpensive, and faster to reach its market audience. Challenging preconceptions in the marketing field is what keeps you moving forward in your career I chose these three people for the interview because of my interest in working in similar fields, as well as because of their expertise displayed in the career. I also had the advantage of knowing these people personally, and wanted to use my connec tion with them to explore the ideas of networking and gain more understanding of practical business management issues. Interview #1 - Marketing My interview subject in Marketing was Lindsey, who works in the GEICO Insurance Company as an advertising representative. Her job duties primarily incorporate the management of local advertising campaigns with national or corporate plans and material. She maintains networking contacts with over 100 different publications, advertisers, direct-mail printers, and other groups. She does not have responsibility for the GEICO website, as it is a national job. However, she does have to work intensively to manage central corporate policies and strategies related to marketing in the local environment. To do that, she values personal skills and positive thinking in business contacts and activities. Nevertheless, she feels underemployed in this position with an M.B.A. and would like to move up to more senior level management positions in the company. G EICO is owned primarily by Warren Buffett’s Berkshire Hathaway Group, making this potentially one of the better companies in America to work for in terms of salary and benefits. Lindsey said, â€Å"

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